Email serves many different functions and the structure of that communication can be very important.

Tips for a business email

1.  ALWAYS put as first paragraph what you want the recipient to do.

Then you can expain at any length the reasons and details.

Just this simple step will increase productivity and reduce confusion.

2.  If there is no action required, please start email with For your information only. That way those you correspond with know that they will be kept informed and when they need to act.

I know this seems simple but when applied it streamlines email communication.

3.  Also make sure to keep the subject of the email relevant to the current content. Frequently in back and forth emails the subject can vary away from original email subject. This makes filing and searching more complex.

4.  Take the time to re read an email before you send.  It is amazing how a small typo can change the meaning of a message.

5.  If you are a WallCannRewards Advocate remember to include a link to your site or best selling products where relevant in your signature.  That way every email you send can be adding to your income.

For Associations and Businesses Twitter can be a very useful tool.

• Use Twitter to keep the connection with customers / members, to be able to just quickly ask their opinions, listen to their suggestions, spread some useful links and maybe help out.

• Listen to what your audience has to say, and pay attention to their needs.

• Write in a conversation tone. Think of it as sharing headlines with friends - what you say if you were telling a friend via e-mail

What to Tweet about.

• tweet about new clients/ members
• tweet links to articles, new products or services
• tweet meetings and activities
• ask questions, and sometimes retweet the answers you receive
• tweet links to new content on your business website
• update daily

Twitter Etiquette

• Build for quality not volume. Only follow people who you trust, you think are interesting, or that you learn from. However don’t be afraid to take some risks and follow someone outside your immediate circle
• Make it clear who you represent and why you’re on Twitter. The more up front you are in your profile description about who you represent and what you plan to talk about, the more you’ll allow yourself some cover
• Be personal - twitter can be a very personal medium, and that’s not a bad thing for business people.
• Reciprocate gracefully. Be honest, interesting and unselfish. That means not just tweeting links to your own company or website. It also means when you tweet other people’s work or news.  Add your personal feeling or commentary.
• Use the Direct Message correctly. You can use this option for any message that doesn’t concern the rest of your followers. Also, remember what someone sends you via a direct message is NOT for public consumption.
• We recommend a minimum of 3 tweets per weekday and unless a special circumstances or event no more than 10 per day.